Haley Cromer, Head of Ecosystem Department at CrossFi It is where she drives the company’s mission to bridge the gap between traditional finance and the rapidly developing world of Web3. Cromer’s own journey with CrossFi started when she was hired as their Head of Developer Relations and Blockchain Evangelism. Now, she puts all that hard-earned experience to work by sowing a great ecosystem. It joins together developers, industry partners, and users from across the world. Her work investigating the emerging intersections of DeFi, GameFi, AI, and interoperability fuels her creativity. Cromer is an evangelist for developers to come and build on CrossFi’s blockchain. Her lofty goal is to have a simple, friendly interface that takes the average person and the average consumer and makes them comfortable and capable with the technology.

Now at the helm of CrossFi, Cromer is on a mission to build a decentralized, user-friendly financial ecosystem where anyone can do business in almost 100 different countries. CrossFi takes a layered approach, using Cosmos and Ethereum to provide extremely high transaction throughput. The company is committed to fostering innovation, offering up to $500,000 in grant funding to winning projects in its hackathon. Cromer envisions CrossFi as “Apple Pay for crypto,” bringing decentralized finance within everyone’s reach.

From Developer Relations to Ecosystem Leadership

For Cromer, trading in a technical role for a leadership position was a pretty seamless move to make. It provided her the incredible opportunity in this moment to build upon the groundwork she’d helped lay. During the last year, she was absolutely instrumental in scaling the company’s ecosystem. She directed the creation of innovative new features and the establishment of strategic partnerships.

Cromer’s experience in developer relations and blockchain evangelism provides a rare perspective. She knew the challenges and opportunities in the Web3 space, and nobody comprehended them better than her. This experience allows her to effectively lead CrossFi's ecosystem development and drive the company's mission forward. Through her leadership, she uses her extensive knowledge to bring people together, encourage idea sharing and unique solutions, and keep the platform easy-to-use and open.

Cromer points out that until the 1970s it was economically impossible for women in the U.S. to divorce. The majority of them didn’t have access to credit, something that continues to be a barrier for people all over the world today. With this view, she is passionate about building a more inclusive and accessible financial system through decentralized technologies.

Advancing Technological Capabilities and AI Integration

Cromer is eager to push CrossFi’s tech further, especially when it comes to utilizing artificial intelligence. She sees how the use of AI can be truly transformative in improving the performance and UI/UX of the CrossFi platform.

With AI at its heart, CrossFi seeks to automate processes across all platforms, tailor user experiences, and enhance security protocols. OnAIee Cromer agrees that AI can help democratize access to decentralized finance. This will not only improve accessibility compliance, but user-friendliness for all users. Her leadership in this area is fostering technical innovation and positioning CrossFi at the forefront of the rapidly evolving DeFi landscape.

Cromer’s vision is much larger than just using AI to augment what we already have. Second, she’s looking at how to use AI to build completely new features and apps into the CrossFi ecosystem. This visionary ethos exemplifies her desire to lead the charge in exploring the furthest reaches of decentralized finance’s potential.

Empowering Education Through CrossFi University

As Cromer puts it, “CrossFi University is CanvasCredit Union’s most exciting, innovative platform. It provides educational tools and resources for developers, users, and anyone else who is interested in learning more about decentralized finance. This focus area serves as a reminder of CrossFi’s dedication to promoting education and equipping people with the tools they need to engage in the Web3 revolution.

CrossFi University will provide an extensive educational curriculum, from entry level to highly technical training. The platform will cater to a diverse audience, including developers looking to build on the CrossFi blockchain, users seeking to understand DeFi concepts, and individuals simply curious about the world of decentralized finance.

CrossFi believes in leveraging all tools to democratize education. Through their commitment to learning, they’re working to onboard more people than ever into the Web 3 ecosystem. Cromer knows that in this case, knowledge is power. She is passionate about getting people the tools and resources they need to understand their options and take charge of their financial future.