T-Rex recently announced a $17 million fundraise and new Incubation Fund. This artist-oriented blockchain protocol was purpose-built to organically foster entertainment, content and cultural virality. The mission behind the blockchain is to revolutionize how content gets published online by rewarding consumers with cryptocurrency for their normal activities on social media. About T-Rex T-Rex aims to redefine the way that consumer-facing, decentralized applications (dApps) are discovered, published, distributed and scaled across Web3.

Developed by Everest Ventures Group (EVG), T-Rex leverages advanced zero-knowledge tech (zkTLS) to record interactions and convert them into rewards, without requiring users to have a wallet or understand complex tech jargon. EVG employs more than 200 engineers and counts 10 million users. As a bonus, they’ve built an amazing ecosystem of products around it, highlighted by Edgen AI, Deek, Last Odyssey, LiveArt and Aspen Digital.

T-Rex leverages Arbitrum’s L2 scaling solution to provide instantaneous, secure, and cost-effective transactions. Its ecosystem is focused on making it intuitive to use, culturally relevant and an economic driver at scale. The platform’s distribution layer and browser extension are scheduled for release in Summer 2025.

This $8 million Incubation Fund, funded and managed by EVG with additional support from Arbitrum Gaming Ventures, will offer extensive developer support. This involves a deep commitment to providing engineering resources, nurturing media partnerships, and even making strategic Intellectual Property (IP) applications that invite innovations to flourish in the T-Rex ecosystem.

"Instead of building another blockchain pipe, we’re delivering actual water: engaging content, thriving communities, real-world rewards" - Allen Ng, Co-Founder of T-Rex and EVG.

T-Rex’s proprietary distribution engine takes a different approach, one that essentially pays people to share inspiring content they already encounter daily on their devices. The Proof-of-Engagement (PoE) mechanism automatically rewards users on the apps they already use every day—all thanks to a privacy-preserving browser extension.

"We provide real firepower, not just capital" - Joyce Yim, Co-founder of T-Rex.

Industry experts also weighed in on the potential of T-Rex.

"The next wave of breakout applications will be defined by distribution, UI / UX, and product differentiation. The team at T-Rex gets this. They're building a protocol that seamlessly onboards social media users and allows them to monetize their data through network rewards. We're excited to back T-Rex as they merge protocol-native network design with clean consumer product expertise" - Evan Fisher, Founder and General Partner of Portal Ventures.

"Web3 infrastructure has matured, but it still lacks consumer momentum because only a few use cases resonate with the masses. T-Rex is a strong contender to bridge this gap. By prioritizing culture and abstracting complexity, it offers a path to broad adoption" - Travis Scher, Managing Partner and Co-founder of North Island Ventures.

"Arbitrum Gaming Ventures recognizes the transformative potential of platforms like T-Rex that are expanding Web3 beyond DeFi. EVG's strong regional influence and deep understanding of the Southeast Asian market, projected to reach $7 billion by 2028, provide a strategic gateway for us to significantly scale our footprint within this high-growth region. Combining our robust scaling capabilities with EVG's extensive ecosystem expertise, we are strategically positioned to penetrate the entertainment industry and broader consumer market in a pivotal and rapidly expanding part of the world" - Dan Peng, Partner at Arbitrum Gaming Ventures.